Building Stories in Space

While working at The Brand Experience, I was given the task to create a workbook for a conference   that my boss was presenting The Brand Experience's design process. The goal of this workbook was to create a hands on activity for the viewers to understand the process of The Experience Model. This model is then expanded on throughout the workbook with examples and definitions to compare the similarities of the Human Communication Framework and the Theme Park Framework. At the end, the audience will complete a questionnaire to help them create a drawn plan of their story built into          an environment.  

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Hi, my name is Becca, and I am a recent graduate of the University of Cincinnati with a Bachelor of Science in Graphic Communication Design and a minor in Marketing. I have a strong passion for learning, baseball, helping my community, and food. I am always striving to grow as a person and a designer by leaving my comfort zone to take on new experiences. Recently I have discovered a passion for motion graphics along with environmental design. When I need to destress, I like to eat tacos, watch reality shows, and take pictures of my dog in ridiculous dog costumes.

Rebecca Kaiser